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Links 1 through 10 of 86 by Angela Alcorn tagged startups

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From article: "You'll hear a lot about why company A won and company B lost in any market, and in my experience, a lot of the theories thrown about -- even or especially by the participants -- are utter crap. A domain name doesn't win you a market; launching second or fifth or tenth doesn't lose you a market. You can't blame your competitors or your board or the lack of or excess of investment. Focus on what really matters: making users happy with your product as quickly as you can, and helping them as much as you can after that. If you do those better than anyone else out there you'll win."

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Matt Cutts: "I have a friend at Google who is really good at noticing things that annoy him. While walking from his car to his desk in the morning, he can easily find six things that irritate him because they should be improved. I’m not recommending that you make yourself more irritable, but I am saying that if you notice all the times you run across something that can be improved, those are opportunities. And I think one of the easy methods of spotting start-up ideas is looking around where you live and how you spend your time. Find the hotspots in your own life and you might identify some great products or services to build."

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"To really work, Sierra observed, an entrepreneur's blog has to be about something bigger than his or her company and his or her product. This sounds simple, but it isn't. It takes real discipline to not talk about yourself and your company. Blogging as a medium seems so personal, and often it is. But when you're using a blog to promote a business, that blog can't be about you, Sierra said. It has to be about your readers, who will, it's hoped, become your customers. It has to be about making them awesome."

"So, for example, if you're selling a clever attachment to a camera that diffuses harsh flash light, don't talk about the technical features or about your holiday sale (10 percent off!). Make a list of 10 tips for being a better photographer."

"If you're opening a restaurant, don't blog about your menu. Blog about great food. You'll attract foodies who don't care about your restaurant yet."

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Honing your skills
* Read lots.
* Write lots.
* Learn to tell a story.
* Read the books in the bibliography, especially Writing to Deadline, for more info.
* Study different magazines’ styles and content. Collect nice phrases and see how they handle the technical stuff like attributing quotes.
* Write 50 ledes.
* Watch films about journalism. All the President’s Men is one good one.
* Read books on writing (see bibliography)
* Go to classes, but don’t spend a bunch of money unless you can spare it.

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