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Links 1 through 10 of 40 by Kris Van den Bergh tagged socialmedia

A different one at Flagler College concluded that "students who frequently used social media as a tool for self-promotion and a vehicle to increase their popularity were more likely to be narcissistic and exhibit less nuanced moral reasoning than those who didn’t." That's right. Narcissists engage in narcissistic behavior!

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This morning, Facebook released its much-feared commenting solution. The idea made big news earlier this year, despite the fact that Facebook has already offered a commenting solution for more than a year, but today the company has announced the feature officially.

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A while ago I wondered how our relationship to social networking services will change when instead of adding new contacts, we begin to feel like we’d be better off cutting the links to the people who we actually don’t know, stopped liking, or no longer want to be associated with for whatever other reason. I was reminded of this on reading that Russel Beattie has now decided to link out of LinkedIn. He explains:

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# It is taking back a free gift. In order to build profits, Facebook has been commercializing and monetizing friendship networks. What Facebook gave to Millennials, it is now trying to take away. Millennials are resisting the invasion to their privacy.
# Facebook is ignoring the aging of the Millennials and the subsequent change in their culture. Older Gen Yers want less sociability and more privacy as actors outside their trusted cohort enter the Facebook space in search of information and connection. These older Millennials want more privacy tools for control of their information and networks.
# Facebook is behaving as though it owned not only its proprietary technology platform but the friendship networks created on it. It doesn't. Millennials believe that ownership of their networks of friends belongs to them, not Facebook, and resist their commercialization.

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Social Media really is a lot like chemistry. There is a huge pool of elements you can choose from and an infinite variety of combinations you can create. Twitter + sharing + commenting will give you a different result than blogging + LinkedIn + Flickr. Then of course there are the active ingredients - the people. A dash of Chris Brogan plus a big helping of David Armano and the whole thing changes again.

Well, this got me to thinking. It would be handy to have a Periodic Table of the Social Media Elements. So, I created one:

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So to answer the question “How open do you need to be?”, I first define what it means to be open in 10 different areas. Those areas are laid out in the graphic here, and are divided into two areas: 1) Information sharing; and 2) Decision making.

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What we're seeing is extremely messy. Observing people’s data traces gives no indication of whether or not they are trying to be public or private. You need to understand their intentions, how they’re interpreting a technological system, and what they’re trying to do to make it work for them. Each of you - as designers, as marketers, as parents, as users - needs to think through the implications and ethics of your decisions, of what it means to invade someone's privacy, or how your presumptions about someone's publicity may actually affect them. You are shaping the future. How you handle these challenging issues will affect a generation. Make sure you're creating the future you want to live in.

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