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Links 1 through 10 of 1206 Jenni lloyd's Bookmarks

The secret of Big Blue’s longevity has less to do with machines or software than with strong customer relationships

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Below you will find the Top 10 innovation slideshares as ranked by me from the submissions I received for the Front End of Innovation (FEI USA) contest and from the thousands of innovation presentations on slideshare. I’m sure there are probably better ones, but I couldn’t find them.

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he primary theme of my work in 2010 was around leveraging technology and innovation in support of sales efforts as well as IBM's CIO organization.
All this innovation and exploration sounds good but what does it translate into in terms of business value for my organization and for IBM. The value of innovation and trying new approaches can have financial and traceable measurements.... BUT I believe the largest value comes from the intangibles and difficult to measure elements of innovation. How should I communicate or quantify the value of my personal contributions into something meaningful for my management?

Here's my attempt to capture a few important dimensions of value and key questions for each that hopefully span both the tangible and intangible with respect to the work I've done

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If you can measure what you do best, you'll get paid what you're worth.

Some people's strengths are easily quantified: production managers manufacture inventory on time and under budget, salespeople achieve their sales targets, CEOs deliver a growing top and bottom line — or they don't. But not all skills or strengths are so readily gauged. If you can't measure it, you'll have a harder time putting a price on it. No price tag, no getting paid what you're worth.

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Over 80% of "millennial" consumers regularly discuss brands on the web, according to a multimarket study released by Edelman and StrategyOne.

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I am inclined to think that some of the talk about social has grossly overstepped the the delivery mark. A classic example of this is Steve Gillmor’s pre-emptive announcement on the death of RSS.

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The meaning of “social media engagement” depends on your criteria for “successful engagement.” Figure that out, and you’ll know how to measure it.

Our recent post on Sociability prompted one reader to ask “what is the difference between sociability and engagement?”
The question inspired me to dive into the vast ocean of online content about “engagement”, the holy grail of social media marketing and great inspirer of sporadically insightful blog posts, to find out whether there was an engagement “standard” amongst the social media marketing community.

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