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Links 1 through 10 of 2324 Ian Truscott's Bookmarks

Woo hoo! @Campaignmag - McCann Worldgroup scoops Alzheimer's Society's integrated account https://t.co/Eb9xNMpMQ7 - @McCann_WW @MRMMeteorite

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Ever heard this - when suggesting we do customer research? "Uh huh, the customer would ask for a faster horse" https://t.co/I3BNxvR9ax

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Very much like this, the old adage that people buy from who they like: @NABS_UK Chocolate Biscuits & Losing Pitches. https://t.co/VpruqOWXD9

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Heard this from @Noddynoonah herself - funny/true/scary -"Sausage" is Nicky Bullard's secret weapon - https://t.co/VWNxMYyGnu @MRMMeteorite

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Marketers: Engage with the Real People - A Lesson from Brexit and Trump - on my blog: https://t.co/f5XsMiGzz0 https://t.co/xTAIHe7XiZ

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Nice read - @naptownpint - Do You Know Where Your Buyer Personas Are? https://t.co/ZKg2bW4ZPj #contentmarketing

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The ultimate #contentmarketing list post? Worth a look: @jeffbullas -10 Resources That Could Transform Your Business https://t.co/2YznPhfnRJ

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Marketers: Engage with the Real People - A Lesson from Brexit and Trump - on my blog: https://t.co/tlkATXkrL6 https://t.co/jAXXdYGStK

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RT @mccannlondon: #CannesLions update: only UK agency to get Gold in Direct. #McCannes @MomentumWW @MRMMeteorite @xboxuk https://t.co/C9OPt…

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Interesting - 'Brands must have the confidence to sack some customers,' says M&S loyalty chief
https://t.co/smsDDy8Hm2 #CannesLions

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