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Links 1 through 10 of 1133 Stuart Henshall's Bookmarks

The company’s in-store product locator feature allows customers to find the location of in-stock items at Lowe’s stores using their mobile phones. When a consumer selects his “home” store on the Lowe’s app and searches for a specific item, the associated aisle number pops up alongside the item image and description. Users can then tap on the aisle number to view an interactive map of the specific store that shows where the product is located.

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"The data from 15 billion mobile transactions a month shows that 77 percent of kids favor gaming on tablets compared to about 10 percent who favor smartphones. By comparison, 17 percent of adults play on tablets while 65 percent play on smartphones."

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"Three years after first showing the world what it was up to -- rolling out a Toyota Prius with laser-scanning hardware awkwardly perched on the roof -- Google is moving its big idea out of the lab and into the real world. Consider recent developments: A spokesman confirmed to CNET that the company was in what were described as productive talks with automakers involving Google's self-driving technology. Separately, Google is reported to be crafting a partnership with auto supplier Continental. And there's even the possibility of Google-powered robo-taxis sometime in the future." Good summary

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The most surprising fact to come out of this report is that age doesn’t matter. 88% of consumers between the ages of 18 and 30 open email on a mobile device, and over half say their smartphone has become the primary device on which they open emails. 85% of consumers ages 30 to 39 open emails on their mobile device; with almost half (48%) saying it’s their primary device to do so. 74% of consumers ages 40 to 49 read emails on mobile devices, with 35% claiming it as their primary reading device. 71% of consumers ages 50 and 59 read emails on mobile devices and 26% say it’s their primary reading device. In other words, it doesn’t matter who your customer is, your email marketing messages have to be optimized for mobile phones.

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The ad ends with a narrator saying, "Everyday, more people connect face-to-face on the iPhone than any other phone."

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The China-made smartphone app WeChat is now the fifth-most-used program in the world, according to new rankings published by GlobalWebIndex. WeChat is apparently installed on some 27% of the world's smartphones, which makes it more popular than western favorites Skype (22%), Twitter (22%), and Instagram (11%). Google Maps reigns supreme, installed on 54% of all phones, with Facebook floating a bit behind at 44%. Nevertheless, it is surprising to see WeChat, which is typically considered a "Chinese" program, beating out heavy hitters like Facebook Messenger (22%). In the past few months, WeChat has boomed to hit 70 million users outside of China, in addition to its 300+ million within the country.

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What exactly does “mobile” mean today? In a great presentation, Mobile Is the Needle, Social Is the Thread, Kristen Purcell, Pew Internet Project’s associate director of research, suggests: Mobile … Moves information with us Makes information accessible anytime and anywhere Puts information at our fingertips Magnifies the demand for timely information Makes information location-sensitive It’s about more than just your website

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Our technology is having trouble with settling on a name. That’s OK before it’s mainstream but will eventually present a problem. When people in the field are polled on what name they like, there is no clear winner. Let’s look at some of the commonly used candidates:

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"Smart TVs and mobile devices, working together, could in the future enable a whole range of new social experiences, with family members competing against each other while Who wants to be a millionaire is on TV, dorm-room buddies acting out real-life versions of Turntable.fm, and people singing into their smart phones to participate in impromptu karaoke sessions while American Idol is playing in the background."

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Research firm SBD predicts that the global connected car market will swell to nearly $53 billion in 2018. This is still a nascent sector and there are so many things that need to be figured out. Golvin predicts that in the next 10 years, infotainment and media applications will remain dominated by smartphones, telematics will become more predictive and personalized, vehicle-to-X communications will expand to all the car’s surroundings, and autonomous vehicles will clear final regulatory hurdles and prepare to enter the market. He also said that connected cars will “change the auto industry’s economics” and that most of the large auto manufacturers won’t be able to make the “visionary leap” necessary to make this transition.

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