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Links 1 through 10 of 1190 Kevin Anderson's Bookmarks

A look back at Steve Jobs, the good and the bad. He was loyal to his vision but not necessarily to his friends.

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An interesting interview with Daniel Kottke and Bill Fernandez, two early Apple Computer employees about the upcoming movie about Steve Jobs. They have a lot of insights into how accurate the film is. One thing they say is that it shortchanges Steve Wozniak and underplay his sense of humour.

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Kevin: An interesting look at how OTT, over-the-top, video services like Amazon and Netflix still have a long way to go to disrupt incumbents, such as broadcast and cable networks, because they lack the programming.

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Kevin: "Unfortunately, in their excitement to roll out a new traffic-acquisition campaign, publishers are failing to properly tabulate the costs involved. Before, when they were getting traffic from organic sources, their sole costs were the delivery and creation of content. They now need to account for the costs associated with acquiring the reader."

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Kevin: "One of the key features of tablet usage, highlighted by a number of surveys, including one just last month by OnSwipe, is the high level of engagement later in the day."

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Kevin: John Paton's talk at the Global Editors Network in Paris in June 2013. "It says that $1 of operating profit will turn into $0.56 of loss in 5 years." And he said. "We finished 2012 with about $164M in digital ad revenue – about 17% of that revenue was from mobile, video, SEO and programmatic. Our plans call for us to more than double that $164M in the next three years. But by 2015, those same categories will represent more than half of our digital ad revenue. Banner advertising will only be about 15%."

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Kevin: Questions to a lawyer and PGP creator Phil Zimmerman on whether the use of encryption makes you more of a target of the NSA. "More recently, in US v. Cotterman, the 9th Circuit Court of Appeals held that “password protection of files, in isolation, will not give rise to reasonable suspicion . . . .” The court explained: “[t]o contribute to reasonable suspicion, encryption or password protection of files must have some relationship to the suspected criminal activity.” Obviously, “some relationship” is a broad category but it’s better than carte blanche."

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Kevin: A good look at news startups in Latin America. To help support these news startups, they created a training programme that supported them through webinars in marketing, innovation and mobile. "Two course participants gave permission to reveal their figures. El Salvador FC, a soccer website, increased its total visits by 264 percent to more than 1 million by employing a series of strategies, such as updating news at least 10 times a day, promoting news through email and seeding its news in other blogs and web pages. Although the site has not yet broken even, its investors have promised financial support through at least 2013. "This type of marketing costs us nothing but does require a big time investment," says founder and editor Carlos Lopez Vides. "It recognizes the power of the users to share and recommend the product. We, the editors, have to empower the users to maintain their interest and support."

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Kevin: "Today, Mediapart operates from a newsroom in the Bastille area of Paris. It has 46 full-time investigative journalists and 75,000 subscribers who pay 90 euros ($117) for a one-year subscription. Mediapart cleared $1.5 million in profit last year."

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Kevin: An interesting look at how cities in the US are working to develop their own solutions in the face of partisan gridlock in Washington. To Grubisich wonders where hyperlocal sites are in covering these efforts.

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