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Links 1 through 10 of 53 by Ian Betteridge tagged journalism

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If it's good, I'll buy it and subscribe.

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Joe Wilcox has a nice article about Jim Dalrymple's new site "The Loop". It's all about personal branding - and Jim's done a very fine job on his.

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I would bet that the $200 in revenue that Gawker got from its post based on the WaPo story is more than the WaPo got in revenue from the original. And definitely a better profit margin.

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I'd add "solution" to the list. Products and services aren't solutions until you've shown me what they're a solution to. So don't call every damn thing you do "a solution". And if I read "market-leading solution" from anyone again, I'll eat their face.

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Now this is interesting. I'm not sure they can pull it off, but still...

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It sounds absurd, but they're partly right: Google is a competitor, because it sells advertising. And publishing, it should always be remembered, is the business of selling advertising NOT creating content. Content just happens to be the honey to hang the ads on.

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