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Links 1 through 10 of 240 by Suw Charman-Anderson tagged advertising

Over the past couple of months, the practice of ad blocking has received heightened ethical scrutiny. (1,2,3,4) via Pocket

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The summer of 2015 will be remembered as the moment a perfect storm hit national newspapers. via Pocket

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CNN is officially in the branded content business. Turner Broadcasting unveiled Courageous, an in-house branded content studio for CNN and HLN advertisers and marketers. via Pocket

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Two bits of news came out of the Google camp today, both of which are related to mobile search. It has long been speculated that mobile search would overtake desktop in the near future, and now we have confirmation that it has. via Pocket

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Facebook has recently been spotted testing a new design and a handful of new features aimed to enhance the user experience of business pages when it comes to displaying and consuming video content. via Pocket

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Today's column is written by Greg Mason, CEO at Purch. Move over, programmatic and native. Ad fraud and viewability have become the two biggest buzzwords in the digital advertising industry. via Pocket

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The Media Ratings Council approved a new pricing model for digital advertisements on September 29th that could shift the way advertising is sold and content is produced on the web. The display advertising industry is suffering from a supply problem. According to comScore, there were nearly 5. via Poc

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While all the attention is focused on search term or last site visited, maybe Internet-based companies should be focusing on an older, more staider place to shift their ad dollars: the idiot box. via Pocket

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Data journalism is getting the native ad treatment. Bloomberg LP, best known for its financial news and information, has launched a new suite of native ad products that tap into its data-crunching abilities. via Pocket

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Readers of the New York Times are spending roughly the same amount of time on advertiser-sponsored posts as on news stories, according to Meredith Levien, the executive vice president of advertising for The Times. via Pocket

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