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It’s also what you call some people’s idea that the world would work better — that we’d solve all sorts of high-concept problems (war, hunger, baldness) — if the risk-reward structure of games could be applied to tasks such as clocking into work on time, doing your taxes, emailing a co-worker a timely response, or brushing your teeth. One “gamification” expert goes so far as to say that “reality is broken”, and that only games can “fix” reality. This expert wrote a book which magnificently proves that at least one person on earth has held more conversations with psychologists than grocery baggers. Depending on my mood, I’ll shrug and go either way: half of the time, I’ll agree that reality is broken. Of course it is: why can’t I just be happy all the time? Why do I get hungry? Why do I have to keep going to the bathroom? Why won’t the girl I like just marry me already? I’ve asked her like ninety-two times.